This Japanese Creative Agency Aims to Shape Culture Through a New Versatile Venue
En One founder Masayuki Nishimoto will host a range of creative collaborators and experiences in the Burnside concept kitchen in Tokyo.
February 27, 2021
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Masayuki Nishimoto, founder of the Japanese creative agency En One, knew he wanted to develop an experimental culinary space in Tokyo long before he met Ghetto Gastro’s Jon Gray on the street during Art Basel Hong Kong in 2019. His concept for Burnside took shape that week over a dinner hosted by Gray’s team at the restaurant-cum-listening room Potato Head, where Nishimoto sensed an opportunity to connect the Bronx collective and other like-minded creatives with his community back home. Today, this spirit of cross-pollination shines through the finished space. In his mind, Nishimoto says, Burnside is “all about the connection between Jon and myself. I’d always rather work with people I like. That’s all that matters.”